Follow the steps outlined below to create a negative review form like the one shown below:


Sample Negative Review Form


Step 1. 


From the platform menu click Contacts > click Web Form Wizard > then click the Create New Form button.



Step 2. 

Click the Select Data Fields menu and activate the desired fields.

I.   Checkmark the ACTIVE boxes to select the desired data fields. 

II.  Make sure to also activate Special Notes.

III. Click the edit icon for Special Notes and revise the display name as “Message to Management.”




IV. Then click the gear icon and adjust the settings for the notes section as indicated below: 




Step 3. 

Click the Design Your Form menu and customize the appearance of the form.


I. Header





II. Form Labels





III. Form Fields





IV. Footer 





V. Submit Button


Referring back to the review funnel links, copy the negative review “Thank You” page URL.

Paste the URL into the field marked “Redirect on Submit URL” as shown below. Then click the SAVE CHANGES button. 






VI. Background





Step 4. 

Click the Select Mobile Campaigns menu and select the campaign create specifically to collect negative comment submissions.


Note: There is no separate tutorial for creating a mobile campaign. Please setup a campaign specifically for linking it to the negative review form as discussed above. If the 001 message will be sent, the message should read something like: “Thank you for your feedback. We have forwarded your message to management and will follow up with you shortly.”  Alternatively, use the advanced campaign settings to OMIT the bounceback message and not send a text back to the customer.



Step 5. 

Add the web form to the negative review mobile website.

I. Click the ADD TO WEBPAGE button and copy the HTML embed code provided for the form:


II. Copy the HTML embed code provided in the popup.

III. Go to Mobile Tools > Mobile Websites and find the negative review page previously created and click the the EDIT icon.


IV. Click ADD IMAGE ROW and upload the desired logo to the first image row.


V. Click ADD TEXT ROW.


VI. Add language to the negative review page. Sample Language:


We strive for 100% customer satisfaction. If we fell short, please tell us more so we can address your concerns.


VII. Click SAVE UPDATES


VIII. Click to add another TEXT ROW then locate and click the “SOURCE” button on the text row tool bar.  




IX. Paste the web form HTML into the source view on the editor, then click SAVE UPDATES. Your form should now appear in the preview on the right:










See Related Article: WEBINAR: Reputation Management Review Funnel 


See Related Article: Review Funnel - Set-Up Overview


See Related Article: Review Funnel - Step 1 Image Hosting Websites


See Related Article: Review Funnel - Step 2 Review Funnel Main Page


See Related Article: Review Funnel - Step 3 Customize The Main Landing Page


See Related Article: Review Funnel - Step 4 Customize Positive Review Page


See Related Article: Review Funnel - Step 6 Configure Notifications