Updated Form: September 18, 2025
Subject: 2025 10-DLC Registration Form Update
What's Happening?
Essential changes have been made to the 10-DLC Brand registration form. The updated form is intended to assist all parties with submitting flows, sample texts, and CTAs that vetting partners expect to see.
This includes but is not limited to new fields & features:
• Public Facing Business Name
• Keyword for Text-In Programs
• Help & Stop Contact Information
• Embedded URLs and Phone Numbers
• Auto-generated Sample CTAs for Text-in & Kiosk opt-in methods
What Do I Need To Know?
The new fields and features are necessary to meet upstream requirements, and combat persistent issues with accuracy and consistency.
Auto-Generated Sample CTAs -
The new 10-DLC Brand Registration form will automatically generate CTA samples for Text-in and Kiosk opt-in methods, that include all of the requisite details partners are expecting. Take a screenshot of the auto-generated sample and save it to your device. Then, upload it as the CTA when submitting the form.
Curious to see this in action now? Great! A CTA Generator has already been added to the Forms page of the Reseller App!
Don't have the app yet?
Click here - https://urlme.us/TETDM
Public Facing Name, Keyword, Help/Stop, Embedded URLs & Phone Numbers -
This information is being collected to create more compliant campaign descriptions, opt-in flows, and sample messages. Having these details on the submission reduces registration delays and rejections. And yes, all new fields are required.
Descriptions, flows, and samples will continue to be pre-filled based on form selections. Some phrasing my seem odd and redundant, but it's based on our submission experience with verbiage that receives the least resistance. For this reason, the new form does not allow the sample descriptions, flows and messages to be edited.
What Do I Need To Do?
Check out the new form for yourself, and share this important update with your team members.
As always, reach out to support if you have any questions or concerns about these important changes.
We're here to help!